1. Precarpathian National University Repository
  2. Періодичні видання ПНУ
  3. Наукові журнали
  4. Journal of Vasyl Stefanyk Precarpathian National University
  5. 2016
  6. Vol. 3, № 2-3
Please use this identifier to cite or link to this item: http://hdl.handle.net/123456789/5401
Title: Verbal Means of Persuasion in English Advertising
Authors: Karpenko, Hanna
Карпенко, Ганна Миронівна
Keywords: advertisement
manipulation
persuasion
mental peculiarities
Issue Date: 2016
Publisher: Vasyl Stefanyk Precarpatian National University
Citation: Karpenko H. Verbal Means of Persuasion in English Advertising / H. Karpenko // Journal of Vasyl Stefanyk Precarpathian National University. - 2016. - Vol. 3. - № 2-3. - P. 84-87.
Abstract: The article deals with verbal means of persuasion in English advertising. It investigates manipulation tactics and features of persuasion in the English ad. Linguistic and cultural aspects of style formation in English and Ukrainian ads are compared in the article.
URI: http://hdl.handle.net/123456789/5401
Appears in Collections:Vol. 3, № 2-3

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